Friday 28 January 2011

history of mini cooper

From 1959 to Today 

A Legendary Brand Continues
                                  
Sir Alec Issigonis' original Mini of 1959 set new standards in design and engineering. Issigonis produced his masterpiece as an answer to the European fuel crisis of the late 1950s.  Issigonis was challenged to produce a car four feet wide by four feet high and 10 feet long that would seat four adults in comfort and take their luggage to boot.

An automotive icon, his design lasted decades in virtually original form. His revolutionary concept of a transverse engine with submounted transmission allowed compact external dimensions with maximum interior space. Combining economical transport, character and fun, Mini became a car for everyone, from celebrity to the everyday person in the street Mini Austin Seven.
The front‑wheel drive, wheel‑at-each‑corner design was not only space-efficient, but was soon to prove extremely roadworthy.  In 1961, the Mini Cooper, engineered by race car constructor the late John Cooper, was launched.  This car set new motor sport standards and took triple Monte Carlo rally wins between 1964 and 1967 amongst a host of competitive titles. The Cooper name has been closely associated with performance Minis ever since and appropriately the MINI Cooper, was the first car in the new MINI range to be unveiled.




As Mini gained its extra power it combined its inherent personality with a great driving experience for any motorist.  The car became Britain’s best-ever selling vehicle with over 5.3 million produced. The first Morris Mini-Minor was made in Oxford, the home of the new MINI and Minis have been made in Europe, South America and Australia. 
 













Mini, a household name in Europe, was sold in the U.S. between 1960 and 1967, and around 10,000 cars were sold in that time.  Over thirty years later, some 12000 cars are on U.S. roads today. (maybe they breed). At the end of its production life in 2000, 5.3 million Minis had been produced and the car was voted ‘European Car of the Century’ by a panel of 130 international journalists.

The MINI Cooper is a modern development of this genuine classic. Building on the classic Mini styling cues, it offers the very latest technology, and is one of the most advanced cars of its size in the world. Designed for handling and performance, great looks and safety, the MINI Cooper, is a real motoring enthusiasts car. Like the original, the new MINI is designed to appeal to all drivers regardless of age or gender.  Such is the interest in the new MINI that there were fan‑based U.S. websites for the car well before it hit the streets.

Sunday 23 January 2011

introduction of mini cooper

The Mini is a small car that was made by the British Motor Corporation (BMC) and its successors from 1959 until 2000. The original is considered a British icon of the 1960s, and its space-saving front-wheel-drive layout (which allowed 80% of the area of the car's floorpan to be used for passengers and luggage) influenced a generation of car-makers. The vehicle is in some ways considered the British equivalent to its German contemporary, the Volkswagen Beetle, which enjoyed similar popularity in North America. In 1999 the Mini was voted the second most influential car of the 20th Century, behind the Ford Model T.
This distinctive two-door car was designed for BMC by Sir Alec Issigonis. It was manufactured at the Longbridge and Cowley plants in England, the Victoria Park / Zetland British Motor Corporation (Australia) factory in Sydney, Australia, and later also in Spain (Authi), Belgium, Chile, Italy (Innocenti), Portugal, South Africa, Uruguay, Venezuela and Yugoslavia. The Mini Mark I had three major UK updates: the Mark II, the Clubman and the Mark III. Within these was a series of variations including an estate car, a pickup truck, a van and the Mini Moke a jeep-like buggy. The Mini Cooper and Cooper "S" were sportier versions that were successful as rally cars, winning the Monte Carlo Rally four times from 1964 through to 1967, although in 1966 the Mini was disqualified after the finish, along with six other British entrants, which included the first four cars to finish, under a questionable ruling that the cars had used an illegal combination of headlamps and spotlights. Initially Minis were marketed under the Austin and Morris names, as the Austin Seven and Morris Mini Minor, until Mini became a marque in its own right in 1969. The Mini was again marketed under the Austin name in the 1980s.